The Picture Hanger

A professional picture and mirror hanging service based in the South of England.

Owned by Patrick Donohoe, The Picture Hanger is a team of gallery-trained creatives who precisely, securely and imaginatively hang picture arrangements and mirrors, transforming people’s homes throughout the South of England.

Services provided:

Google Search Ads

More detail

Patrick approached me to audit his Google Ads account. He felt it could be improved and wanted to try and scale the account to drive more enquiries while maintaining a low cost per lead. Together we created a roadmap of optimisations to develop the account and meet his goals that included:

-optimise ad copy and creative

-utilise new ad extensions

-test alternative bid strategies

-thorough review of search terms to identify and build out the negative keyword list

-remove non-serving keywords

-test different keyword match types

-set up robust tracking and enhanced conversions

-improve the landing pages and user experience

The Picture Hanger are now generating 4 X more leads than they were 6 months ago when we started working together, and we are continuing to scale the account.

Chantal is the best Google ads expert we’ve ever had. She’s all over our ads account and has optimised the bejeesus out of our ad campaigns. We’re getting more enquiries than ever before via Google ads and they are converting at a very reasonable cost per lead. Can’t recommend her highly enough. She won’t blow smoke about her effectiveness and rightly. So as no one can guarantee results but the proof is in the pudding. She knows her stuff.

Patrick @ The Picture Hanger