“We rise by helping
others grow”

Before diving into the world of PPC, I built and ran a successful cleaning business with a team of 12. It gave me the flexibility I needed as a mum – but also came with a sore back and ruined nails!

What I realised along the way was that the part I truly loved (and was best at) was marketing – growing the business through smart, strategic promotion.

Fast forward to today, and I get to do exactly that: helping other business owners succeed and scale through PPC and paid social – combining real-world experience with data-driven strategy.

Who I work with?

SMEs who don’t have the time, skills or confidence to run successful campaigns
Companies requiring short term assistance, holiday/sick/maternity cover
Agencies that need to outsource projects to an expert they can trust

How I work

Ongoing retainers

Feeling overwhelmed by PPC? Let me take it off your plate so you can focus on running your business. I specialise in building and managing high-performing ad campaigns that drive real business growth – powered by smart conversion strategy and cutting-edge AI tools.

From setup to ongoing optimisation, I continuously test, refine, and improve your campaigns to maximise ROI, stay ahead of trends, and ensure you’re always aligned with industry best practices.

One off projects

Already confident with PPC but want a second pair of expert eyes? You can also bring me in for one-off projects like an ad account audit or conversion rate optimisation.

Perfect if you’re already getting results but want to uncover hidden opportunities, fine-tune performance, or simply get a fresh, strategic perspective – all backed by AI insights and proven conversion tactics.

Get in touch

My approach

Every great campaign starts with understanding your business inside out. We’ll kick things off with a discovery call to make sure we’re a good fit and so I can get crystal clear on your goals, audience, and what success looks like to you.

If needed, I’ll audit your ad accounts to pinpoint what’s working, what’s not, and where the untapped potential lies – giving you an honest, expert take on how to level up your strategy.

No cookie-cutter solutions here. I only recommend services that I genuinely believe will help you grow. Every business is different, and I treat it that way – combining clear communication with tailored reports to keep you in the loop on progress and performance.

Experience

6+ years agency & client side
2+ years at management level
7+ years freelance PPC consultant

Qualifications

CIM Professional Certificate in Marketing
Google Ads Certified Professional
Google Partner
Facebook Ads with the SMM Hub
HND Business Studies

My story

My journey into digital marketing started in a very hands-on way – running my own domestic cleaning business. As a busy business owner wearing all the hats (you know the feeling), I quickly realised how tough it was to find the time – or headspace – to market your business properly online.

But here’s the thing: I discovered I genuinely loved the marketing side. And, as it turned out, I was pretty good at it too.

So in my 30s, with a young family in tow, I went back to college to earn my Professional Certificate in Marketing from the Chartered Institute of Marketing. My mission? To help small and medium-sized businesses tap into the power of digital – in a way that’s accessible, strategic, and results-driven.

I spent 5 years in an award-winning agency, climbing from Marketing Assistant to PPC Manager, working with a huge range of businesses (B2B, B2C, small independents to big-name brands). I qualified as a Google Ads Professional in 2014 and helped the agency earn their Google Partner accreditation in 2015.

After that, I stepped client-side as a Digital Marketing Manager, overseeing the entire marketing strategy – from a full rebrand and website redevelopment to PPC, SEO, email campaigns, events, and social ads. Within three months, I slashed their cost per lead from £350 to under £100.

Armed with a solid mix of agency and in-house experience, I launched my freelance business in 2018, specialising in Google Ads and Meta Ads (Facebook & Instagram).

Now, I get to do what I love every day – helping ambitious business owners like you cut through the noise, focus on what works, and use paid media to fuel real, sustainable growth.

Get in touch

Chantal is a highly focused and enthusiastic person to work with. She has a special gift of using her judgement and vision to take a business and move it forward, taking into account the audience and their requirements. She is constantly improving her skills to match the company’s requirements and results have spoken volumes. She will be sorely missed and a very hard act to follow. Chantal deserves every success in her freelance career.

Sally Evans, Project Assistant @ Black Box Homes

Chantal is knowledgeable, focussed and highly passionate about all aspects of marketing. She was brought into Black Box as the marketing lead and has exceeded all expectations, helping to develop a solid new brand and drive diversification into new areas of the park home market. She understands our audience, how to reach them and most importantly how to meet their needs, win their trust and as a result their business. She has been a pleasure to work with and I wish her every success in her freelance career. Good luck Chantal!

Mike Badnall, Regional Manager @ Black Box Homes

I own a small business in West Sussex and wanted an expert in Google Adwords
to look over my campaign and suggest improvements. I made contact with Chantal
giving her an outline of what was required. I have to say that she certainly is an
expert in that field and made some good suggestions in her audit of the campaign.
I get the impression that she is multi-talented in terms of Marketing generally and would
recommend her to others looking for some targeted help with their sales campaigns.

Mark Bellamy, Owner @ White Horses B&B Felpham

I had the pleasure of working with Chantal for two years. Her talent is simply remarkable, and I’m proud to say she has taught me all I know about marketing! Chantal’s ability to plan and articulate campaigns is second to none, she constantly thinks outside the box and is always willing to go the extra mile for both clients and colleagues. A real pleasure to work with.

Amy Ford, Senior Client Services Manager @ The Canopy

Highly passionate is the phrase that comes to mind when I think about Chantal. I’ve had the pleasure of knowing her for just over 2 years, during which we have worked alongside each other on various web projects. Above all, Chantal’s ability to learn constantly and consistently stands out to me, she’s always adapting and learning. And, of course, her enthusiasm to help out her colleagues even if its not within her job role. Chantal would be a true asset for any PPC positions and comes with my heartfelt recommendation.

Gemma Mason, Virtual Assistant @ Gemma Mason VA